Kenneth Cole is more than just a fashion name—he’s a visionary using style as a platform for social change. Today, Kenneth Cole stands out not only for sharply tailored shoes and clothing but also for unwavering advocacy on mental health. Through his initiatives, partnerships, and dedication, he inspires others to get involved and break the stigma around mental wellbeing.
For over four decades, Kenneth Cole has used his brand’s voice to address critical social issues. Most recently, he’s focused on mental health advocacy. In 2020, Cole founded the Mental Health Coalition to address the deep-rooted stigma surrounding mental illness. The goal is clear: make mental health conversations accessible and encourage everyone to seek help if they need it.
Cole’s latest campaign, Purposeful Voices, is a testament to this mission. This series highlights influential figures raising awareness for vital causes—with a special spotlight on mental health. The campaign helps amplify stories and voices that might otherwise remain unheard.
Kenneth Cole’s advocacy efforts soared to new levels when partnering with Emmy Award-winning songwriter Rachel Platten. Together, they launched a new installment of Purposeful Voices in honor of Mental Health Awareness Month. This collaboration dives into Platten’s personal story, especially her battle with postpartum depression and anxiety, offering an authentic perspective for those facing similar struggles.
From May 1 to May 4, the Kenneth Cole brand donated 100% of proceeds from select pieces to the Mental Health Coalition. This meaningful action not only supported the cause but encouraged customers to become active participants in giving back. The campaign sent a clear message: fashion can be purposeful and create real-world impact.
Cole’s efforts extend far beyond charity sales and celebrity collaborations. The Mental Health Coalition’s initiatives aim to give everyone the tools and vocabulary to openly discuss mental health challenges. As Kenneth Cole noted in a recent ELLE interview, the mission is to help two-thirds of people who suffer silently due to inaccessible resources.
Events like the benefit dinner in New York, hosted by Donna Karan and Andrew Rosen and featuring a moving performance by Rachel Platten, stood as a testament to the power of open dialogue. In these spaces, people felt seen and supported, paving the way for more inclusivity and acceptance—not only in fashion, but in society as a whole.
If you’re inspired by Kenneth Cole’s example, consider supporting mental health initiatives. Shopping select pieces from the Kenneth Cole collection during giving campaigns or sharing your story online can make a difference. To learn more about the latest partnerships and see Kenneth Cole and Rachel Platten discuss overcoming stigma, watch their recent interview.
Kenneth Cole proves that fashion is more than clothing—it’s a force for advocacy, community, and progress. His ongoing work, especially through the Purposeful Voices campaign and Mental Health Coalition, invites everyone to step out of the shadows. By uniting commerce and conscience, Kenneth Cole paves the way for a more empathetic world. Stay informed, get involved, and let your voice help shape a healthier, more open society.